ENGAGING THE MEDIA
The hyperactive, 24-hour news cycle requires proactive media engagement and well-developed timely responses to significantly strengthen your corporate reputation. Senior managers and executive leadership must be prepared to conduct a successful media interview with confidence and skill.
CONFIDENTLY LEVERAGE YOUR AGENDA
GET THE HEADLINES YOU WANT
A practical and indispensable program for media interviews, press conferences and company spokespersons.
HOW THIS PROGRAM WILL HELP
Communication Tactics’ unique structure and storytelling framework allow participants to concisely bring their message to the forefront. Video practice ensures quick assimilation of the interview process to clearly deliver key points with confidence and skill.
Rules of engagement and Q&A control strategies provide participants with a proven template for success when dealing with the media.